The ASSEMBLY Show
The ASSEMBLY Show

The Assembly Show Relaunches After 10-year Hiatus

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The new show at Rosemont for the assembly manufacturing industry had a 38,000 net square foot showfloor, 150 exhibiting companies and 3,000 attendees.

Tuesday, November 5, 2013 by Michael Hart - After a 10-year hiatus BNP Media relaunched THE ASSEMBLY SHOW Oct. 27-29 at the Daniel E. Stephens Convention Center in Rosemont, Ill.

Officials at BNP, which also publishes ASSEMBLY Magazine for the assembly manufacturing industry, say the new show had a 38,000 net square foot showfloor, 150 exhibiting companies and 3,000 attendees.

Tom Esposito, publisher of ASSEMBLY Magazine, says the success of the relaunch can be attributed to two things. First, the assembly portion of the manufacturing process has become a small segment of larger manufacturing shows and it needs its own stand-alone event.

“For the first time in this sector,” Esposito told Expo earlier, “all direct-to-dock drayage fees are included in the exhibitors’ space fees.”

Much of the elaborate assembly line equipment that exhibitors offered could be displayed on the showfloor as a result. Perhaps as a consequence, BNP Media Tradeshow and Conference Director Scott Wolters told Expo he had an 81-percent onsite renewal rate for next year’s show, scheduled for the same time frame, again at Rosemont.

“We knew this was a first-year event,” says exhibitor Dan McKeirnan, president of eFlex Systems, in a statement, “and have been very surprised by the results. They exceeded our expectations."

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